Google to EU: Simplify AI Rules to Unlock Growth — What It Means for African Startups

Google’s top Europe executive urged the EU to streamline overlapping digital laws—including how the EU AI Act interacts with other rules—arguing that complex compliance slows innovation and scale-ups. The remarks, reported via Bloomberg and trade press, add pressure as Brussels readies follow-on guidance and a “digital simplification” push.

Key points

• Europe has passed ~100 internet-related laws since 2019; companies say requirements sometimes conflict.
• The Commission is collecting input on streamlining (“digital omnibus”) alongside AI Act implementation.

Why it matters for Ghana/Africa

• EU compliance often sets partner demands on African startups (privacy, AI transparency).
• Clearer rules could speed cross-border pilots in health, agri-tech, and fintech serving EU partners.

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Source: raylizaghana.com